
At a time when the average fragrance
composition may contain up to a hundred ingredients,
Escentric Molecules
makes a daring move; it launches two scents as tributes
to a single
aroma-chemical.
As revolutionary a concept as it is, perfumer Geza
Schoen's choice of Iso E Super
for the first two fragrances in a series pays appropriate homage to a molecule that left an indelible mark on the
history of perfumery.
The Escentric series is a collaboration between Berlin-based perfumer
Geza Schoen and London's visionary designers,
ThisCompany and MeCompany.
Drawing on their fascination with mathematics, the elegantly minimalist
packaging is printed
with binary code in purple, silver and black.
Let the revolution begin!